Advent calendar aims to make a big difference this Christmas - The Leamington Observer

Advent calendar aims to make a big difference this Christmas

Leamington Editorial 15th Nov, 2018   0

AN ADVENT calendar with a difference aims to channel the spirit of giving.

Kristina Salceanu from Snitterfield has created the ‘Advent of Change’ – a Christmas countdown calendar which reveals a new charitable donation behind each of the 24 doors.

Both local and nation charities will benefit from calendar sales including Myton Hospice, Crisis and Great Ormond Street Hospital.

And from clearing plastic from oceans, to funding a bed for a homeless person, a description behind each door lets the person know how the donation has helped.

The 26-year-old – who regularly volunteers for charities including Myton Hospice and the Parenting Project – was inspired by ‘reverse advent’ projects which encourage people to donate an item every day in December.

But Kristina wanted to find an easier way for people to give to multiple charities in the run up to the big day.

She said: “Last Christmas I noticed every kind of calendar was available – booze, beauty gifts, pork scratchings and even sausage rolls, but nothing that gave back.

“I wanted to come up with a way for people get the fun feeling associated with advent calendars while also helping others.

“I’d heard of the reverse calendars but the idea is not as easy or convenient for some people.

“I think the calendar makes Christmas even more enjoyable alongside the giving and receiving between loved ones.

“It also has a long-term positive impact on charities and raises awareness of all the different causes out there.”

Kristina, who works for Denfield Marketing, called on a number of local businesses who helped her put the calendar together for free.

Thousands of calendars have been sold ahead of December and it has also captured the attention of Virgin tycoon Sir Richard Branson and former England rugby captain Lawrence Dallaglio, who have endorsed the projects and sent videos showing their support. It is also being sold by John Lewis.

The not-for-profit calendar costs £27.95, with £24 going directly to the charities.

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