18th Dec, 2017

Bowls boost for district

Leamington Editorial 16th Sep, 2014 Updated: 28th Oct, 2016

THE NATIONAL Bowls Championships in Leamington look to have provided a major boost to the district’s economy.

Thousands of competitors and spectators descended on the town during four weeks during August fior the first staging of both the men’s and women’s championships in the town.

As well as filling rooms at b&bs and hotels, the championships at Victoria Park also appear to have been good business forshops and restaurants.

Warwick District Council, which prior to the championships estimated the district could benefit to the tune of up to £1.2 million, will be carrying out a review of all aspects of the event but say immediate feedback was positive.

Coun John Hammon, responsible for tourism and economic development, said: “We have had a staffed visitor information stand at the event and the feedback from our new visitors and bowlers has been good – they have really enjoyed coming to Leamington and the surrounding area with all it has to offer.

“Our initial analysis is that the economic impact of a month of bowls has been high and it gives us a solid base to build on over the next few years to ensure we maximise the benefits to our towns and businesses.”

Tony Allcock MBE, former world champion and Chief Executive of Bowls England, who also lives in Leamington, was pleased with how the first double staging went.

He said: “The staging of the National Championships at just one venue was a major undertaking for everyone involved with Bowls England.

“The vast majority of the feedback that we have received from our members regarding the greens, the venue and the wider district has been very favourable, and I must pay tribute to all those who worked with us to ensure that this was the case.”

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