PUBLIC relations agency Newsline PR has been shortlisted for a prestigious industry award.
The Leamington-based PR firm is in the running to be named the Midlands’ ‘Outstanding Small PR Consultancy’ by the Chartered Institute of Public Relations (CIPR).
Newsline, which has a portfolio of international and national clients, has already made it to the final four and is now looking to scoop the coveted prize at the CIPR’s awards ceremony in Birmingham on September 27.
The family-run agency, which has recently opened an office in Bank, London, was set up in 1979 by former journalist Nigel Robinson, who is now company chairman. His son Peter Robinson is managing director.
Peter said: “We have an experienced and talented team here and this award nomination is a fitting recognition of their hard work, imagination and creativity.
“We pride ourselves on being a forward-thinking agency. Gone are the days when a PR campaign is defined by the amount of press cuttings we achieve. Clients now want to see their brand across as many platforms as possible, so we have to continuously up our game to stay at the forefront of the industry.”
As well as working with Mars Petcare, Newsline has earned a number of new client wins this year including a European pallet provider, a number of national logistics firms and, a touch closer to home, the Warwickshire conference and exhibition venue NAEC Stoneleigh.
Newsline’s award nomination also coincides with the company’s 40th anniversary this year, something being marked by an innovative ‘40 acts of kindness’ campaign which has so far seen the big-hearted agency deliver red roses to residents of a retirement village on Valentine’s Day and link-ups forged with Save the Children and the British Legion.